Last Updated: December 2025

At EverBlue Tours, your privacy and security are essential to how we operate. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, request travel information, book a trip, subscribe to communications, or interact with our services.

By using our website or submitting your information to EverBlue Tours, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect personal information in the following ways:

A) Information You Provide Directly

When you:

• Request information or book a consultation

• Complete a form on our website

• Subscribe to newsletters or SMS

• Request or book travel services

• Enter promotions, surveys, or giveaways

• Communicate with our team

This may include:

• Name

• Email address

• Phone number

• Mailing address

• Travel preferences (interests, dates, group size, etc.)

• Payment information (processed only through secure third-party payment providers)

B) Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address

• Browser type and device

• Pages viewed and time spent

• Click and scroll behavior

• Referral source

• Cookies and similar tracking technologies

C) Third-Party Sources

We may receive information from:

• Payment processors

• Travel partners (e.g., hotels, cruise lines, tour operators)

• Advertising platforms (Google, Meta, etc.)

• Social media platforms (when you interact with our content)

2. How We Use Your Information

We use personal information to:

• Provide travel planning and booking services

• Personalize your trip recommendations

• Improve website performance and user experience

• Send booking updates, confirmations, or support messages

• Respond to questions, customer service requests, or concerns

• Send marketing emails or SMS (with opt-in consent)

• Improve our travel products and services

• Comply with legal requirements

We do NOT:

• Sell personal information

• Share information with third parties for their own marketing

• Store full credit card numbers on our servers

3. Legal Basis for Processing (GDPR)

For users in the EU/UK, we process data under the following lawful bases:

• Consent — newsletter opt-ins, SMS opt-ins, cookies

• Contractual necessity — processing bookings and travel arrangements

• Legitimate interest — improving services, preventing fraud

• Legal obligation — financial or regulatory recordkeeping

4. Your Data Rights (GDPR / CPRA / Global)

Depending on your location, you may request:

• Access to the personal data we hold

• Correction of inaccurate information

• Deletion (“right to be forgotten”)

• Restriction of processing

• Portability of your data

• Opt-out of marketing communications

• Opt-out of data sharing (California)

To make a request, email: [email protected]
We respond within the legally required timeframe.

5. Cookies & Tracking Technologies

We use cookies, pixels, and analytics tools (e.g., Google Analytics, Meta Pixel) to:

• Improve website functionality

• Understand visitor behavior

• Measure campaign performance

• Personalize content

You may disable cookies at any time through your browser settings.

6. SMS Messaging (TCPA-Compliant)

By opting into EverBlue Tours text messages, you agree to receive:

• Appointment reminders

• Trip updates

• Travel alerts

• Promotional messages (only if explicitly opted in)

You may opt out at any time by replying STOP.

Standard message and data rates may apply.
Message frequency varies based on engagement (typically 1–8 messages/month).

We do not sell, rent, or share phone numbers with third parties for marketing.

7. Payment Information Security

Payments are processed through secure, PCI-compliant third-party providers.
EverBlue Tours does not store full credit card numbers on its servers.

All data transmissions involving payment information use SSL encryption.

8. Information Sharing & Third-Party Access

We may share your information only when necessary to complete your travel services or operate our business:

Examples:

• Hotels, lodges, expedition companies, tour operators

• Transportation providers

• Booking platforms and reservation systems

• Email/SMS communication partners

• Payment processors

• Analytics and advertising tools

All partners are contractually required to safeguard your data and use it only for the services you request.

We may also disclose information when required by law, subpoena, or regulatory obligation.

9. Data Security

We implement administrative, technical, and physical safeguards to protect your information, including:

• SSL encryption

• Access restrictions

• Secure databases and firewalls

• Employee confidentiality agreements

• Regular system audits

However, no digital transmission is 100% secure, and we cannot guarantee absolute security.

10. International Data Transfers

If you are located outside the United States, your data may be transferred to the U.S. for processing.
We use appropriate safeguards such as Standard Contractual Clauses (SCCs) when required.

11. Children’s Privacy

EverBlue Tours does not knowingly collect personal information from children under 16.
If you believe a child has provided information, please contact us and we will remove it promptly.

12. AI & Automated Tools Disclosure (2025 Best Practice)

We may use AI-powered systems to:

• Analyze website usage

• Improve customer experience

• Assist with internal workflows

AI tools never make automated decisions about pricing or eligibility, and they do not replace human review in travel planning.

13. Changes to This Policy

We may update this Privacy Policy periodically.
The “Last Updated” date at the top indicates when changes were made.

14. Contact Us

If you have questions about this Privacy Policy or your data, contact us:

EverBlue Tours
1 Central St. #205
Middleton, MA 01949
USA

Email: [email protected]
Phone: +1 (888) 819-4265